App Monitoring data firm App Annie indicates that TikTok has a higher number of users on it, indicating high levels of user engagement. App Annie states that TikTok as having “upended the streaming and social landscape”.
Although, YouTube still gains the top position for overall user time spent – not signal user, as it has multiple users overall.
Estimated two million monthly users have been calculated by Google-owned video. Though Tiktok indicates that it will have about 700 million users in the mid of 2020.
App Annie represents an accurate analysis of the apps market.
YouTube still leads TikTok in overall user time spent, including in the UK.